In the Press

Translogic 165: 2015 Lexus RC F Biometrics Test

A traditional vehicle review goes like this: Reviewer drives car, reviewer gathers thoughts, reviewer relays vehicle impressions to audience. But what if instead of explaining what it's like to drive a given car, the reviewer could simply show the audience their response to the vehicle? With advancements in wearable biometrics technology, it's now possible to replace car review adjectives with cold, hard data.

Translogic host Jonathon Buckley heads to Palm Beach Raceway in Florida to gauge his physiological reaction to driving the all-new Lexus RC F, with a little help from biometrics experts at Emotiv and Hexoskin. From his brain to his body, Jonathon's vitals are measured as he takes to the track in the latest sports coupe from Lexus.

See the video on Autoblog or below

New Hexoskin smart shirt uses sewn-in sensors to get heart rate, respiration - VentureBeat

"The sensors that have begun showing up on our wrists will eventually spread to clothing and accessories all over our bodies. We’re already seeing them in shoes, hats, and upper body garments. No doubt slacks and underwear are coming next.

One of the first movers in this space is Hexoskin, which already has a whole line of clothing for athletes and others who are exposed to the elements."

Read the paper on VentureBeat.com