Hexoskin Videos

Hexoskin Measures Driving Excitement for Ferrari

Hexoskin was invited by Ferrari and Shell to measure driver excitement during previews to the Malaysia Formula One Grand Prix at Sepang Circuit on March 26, 2015 in Kuala Lumpur, Malaysia.

Translogic host tests the 2015 Lexus RC F while wearing Hexoskin

Translogic host Jonathon Buckley heads to Palm Beach Raceway in Florida to gauge his physiological reaction to driving the all-new Lexus RC F, with a little help from biometrics experts at Emotiv and Hexoskin. From his brain, to his body, Jonathon's vitals are measured as he takes to the track in Lexus's latest sports coupe.

Watch how Johnathon's heart rate leaps from 74 to 146 and breathing rate from 13 to 34 when driving the Lexus RC F right after driving the 2002 Cavalier!

Emotions, to Data, to Art

Art and technology meet to capture the experience behind the wheel.

Last August, The Atlantic's creative marketing group Atlantic Re:think organized a venue with Porsche and a few very special guests. The idea was to present the new Porsche Macan to these VIPs, record their emotions during the thrill drive and then turn that data into art. Hexoskin's smart shirt was used to collect biometric data from the guests, the folks from TRAQs did their magic with the data and Sosolimited, a digital design studio, turned all this into beautiful art. Teamwork!

"Alternately giggly, amped and anxious, the riders sent millions of data points through their shirts into a visual dashboard powered by TRAQS’s system. “You can see someone coming around a corner and their heart rate spikes or they start to breathe heavily,” said Wade Aaron, a designer at Sosolimited. “When you trace their data over the track, you end up with this really unique fingerprint of their experience on the racetrack.”

Read the story on The Atlantic

Read more about Hexoskin and Porsche